UCLA

This story was featured on the Blog “A Photo Editor


Metadata:
Shoot: UCLA Magazine
Location: My Studio
Subject: A Story about vegetarianism
Stylists: Kevin Crafts
Length Of Shoot: 1 Day

Veggie Turkey in the making.

WIRED Japan

WIRED Magazine Japan published the story on the forgetting pill in the states in March and a bit later it was published in the WIRED Japan Vol. 4.

US Version


Japan Version

Coca Cola Fuze Tea







Metadata:
Shoot: Fuze
Location: My Studio
Subject: Global launch of the Fuze Tea brand.
Stylists: Megan Caponetto and Kevin Crafts
Length Of Shoot: 3 Day

Behind the scenes

fuseproject Sodastream








Metadata:
Shoot: fuseproject
Location: My Studio
Subject: Newly Designed Soda Stream
Stylists: In house
Length Of Shoot: 3 Days

The new Sodastream designed by fuseproject was announced this week. Both fuseproject and Fast Company blogged about it.

link to site


link to site


Shooting bubble options






Our failed attempt


Product in environment.


Creating the set.

fuseproject Big Jamboxes



The new Jamboxes have been announced.
fuseproject Blog
Fast Company Blog








Metadata:
Shoot: fuseproject
Location: My Studio
Subject: Big Jamboxes
Stylists: In house
Length Of Shoot: 2 Days

Popular Mechanics: 110 Years of Do it Yourself


Print Tear


Metadata:
Shoot: 110 Years Of Do It Yourself
Location: My Studio
Subject: Do It Yourself Tips
Stylist: Megan Caponetto
Length Of Shoot: 3 Days

This spread was featured on the blog, A Photo Editor. Link to Post


Here are the other images that were shot for this shoot.




A few set shots.

WIRED Magazine Pill Shoot


Print Tears




iPad Tear


Metadata:
Shoot: WIRED Magazine
Location: My Studio
Subject: Pills that can erase your memory
Length Of Shoot: 1 Day

Our hunt for the perfect pill packaging.

Teva












Metadata:
Shoot: Teva
Location: My Studio
Subject: Live Better Stories
Length Of Shoot: 1 Week





Xerox








Metadata:
Shoot: Xerox
Location: Fast Ashley’s NY
Subject: Xerox Copiers
Stylists: Megan Caponetto
Length Of Shoot: 3 Days


Chevron Let’s Go Further









Metadata:
Shoot: Chevron
Location: Salt Lake City Utah
Subject: Let’s Go Further
Length Of Shoot: 5 days


DAY 1
We shot at Kenworth in their back lot. The interior of the engine was shot at this location.



DAY 2
There is a fourth advertisement that was shot in this office space.




DAY 3
We spent the day shooting at a construction site.


DAY 4
The first advertisement displayed was shot on these corn fields.






DAY 5
Quite a bit of the video footage was shot on the last day at a truck stop.